Getting Started with Email Nurture Campaigns
Email nurture campaigns are effective ways to move casually interested prospects to customers. We look at what email nurture campaigns are, what they do, and how you can make one work for your business.
Tag: email marketing
What is a Subscriber Worth? (Really.)
Follow this equation to find out what an email subscriber is really worth to your business, and use that information to make smart decisions about recruiting more of them.
The FWD: Tag – Not Just for Your Grandpa’s Sexist Email Chain Letters
While the use of email tags like RE: and FWD: have fallen out of use, our behavior hasn’t changed. That’s an opportunity.
Nonprofit Leaders, Your Time is Meow
I’ll be spending the first part of September in a room with some of the nation’s best nonprofit minds.