Tag: marketing strategy
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How to Market to Marketers
Read more: How to Market to MarketersMarketers are a hard market. The key is to recognize, appreciate – maybe even love – their cynicism.
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Great Marketing Takes Courage
Read more: Great Marketing Takes CourageMarketing is hard and it takes courage. Shut out the haters and be brave with your marketing practice.
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7 Content Marketing Stats That Will Blow Your Mind
Read more: 7 Content Marketing Stats That Will Blow Your MindLet these seven statistics convince you that you need to invest in a brave, multi-stage content strategy for your business.
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What is a Subscriber Worth? (Really.)
Read more: What is a Subscriber Worth? (Really.)Follow this equation to find out what an email subscriber is really worth to your business, and use that information to make smart decisions about recruiting more of them.
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The Gold Mine of Ideas that Marketers are Ignoring
Read more: The Gold Mine of Ideas that Marketers are IgnoringGreat marketing campaigns show that you acknowledge and build on what your community is saying. Are you even listening?
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